Moddanio – Website Data

13 keywords in positions 1-10 in Google

17 keywords in positions 11-20

3 keyword in positions 21-30

The remainder are all outside the top 30 search results

Click here

to view the final keyword ranking report (dated 27th March 2024), which shows:

52 keywords in the top 10 positions in Google

27 keywords in positions 11-20

8 keywords in positions 21-30

SEO Roadmap of Work Completed

To be completed in first 2 months

• Introductory meeting to ensure we understand your objectives and goals
• Keyword Research – Completed as priority, finalise a list of keywords/phrases to determine the focus of the campaign going forward
• Competitor Research – We will look at what your competitors are doing online and ensure we have a plan to outrank them
• Benchmark Report – To show where your keywords are ranking before the SEO work has an effect – allowing you to easily compare your future results
• Review, rewrite on-site page titles and descriptions to incorporate the agreed keywords (meta data)
• Image Optimisation (alt tags)
• Write and install your company Schema – your virtual business card for search engines
• Knowledge Graph, Data Highlighter & Structured Data
• Creation of a dedicated area for on-site SEO articles/blogs
• Website Critique – suggestions and ideas to help increase conversions
• Google Analytics & Webmaster Tools/Search Console set up, analysis and reporting
• Google My Business – Assessment and optimisation (if required) of your Google My Business listing
• Robots.txt audit – We will check to ensure your site has a Robots.txt file, if not we may be able to add this depending on the site access provided
• www resolve audit – We will check that your site redirects to your preferred URL regardless of which version is used (with or without www)
• Sitemap optimisation (XML) We will check to see if your site has a sitemap.xml page, if not, we may be able to add one depending on the site access provided
• Website speed testing – We will check to see if your site meets the recommended speed requirements set by Google
• Duplicate content analysis – We will analyse your site to see if it has duplicate content, if it does we will agree on a strategy to address it
• Hosting audit – We will test to see if your site shares server space with websites which have been penalised or blacklisted by Google
• Backlink profiling – We will check if you have backlinks and if so, whether those links are toxic or not
• Toxic backlink review and removal plan – If you have toxic backlinks we will take the necessary steps to disavow them

Every month ongoing:

• Monthly article or blog post (around 750 words in length), all content is written in-house and approved by you before we make it live.
• Schema markup and optimisation of monthly blogs/articles (and additional pages if needed).
• Additional metadata (where required)
• Additional Knowledge Graph, Data Highlighter & Structured Data (where required)
• Google Search Console Setup (if required) and Auditing
• Website health checks (periodically)
• Broken link checking
• Off-site link profiling
• Ongoing SEO testing and auditing
• URL check for underscores and non-friendly SEO elements
• Internal link optimisation
• Sitemap optimisation (XML)
• Website speed testing
• Duplicate content analysis
• Hosting audit
• Visitor behaviour tracking via Microsoft Clarity to show how your users interact with your website
• 24/7 Website Monitoring – we will check your site every 60 seconds, if it goes offline we will notify you immediately
• Access to online reporting portal
• Monthly progress reports – enabling you to keep track of website traffic volumes and keyword positions in the search engines

Below is a screenshot from Google Analytics showing a 53% increase in organic traffic compared to work commencing: