Website Review

Posted on February 28th, 2024 by Simon Chapple

In the world of digital marketing, two powerful tools stand out: SEO and PPC. But which one is right for your business? Let’s break it down in simple terms. SEO, or Search Engine Optimisation, is all about improving your website's visibility in organic search results. It involves optimising your website’s content, structure, and backlinks to […]

Boosting Your Online Visibility: How SEO Can Transform Your Business

Posted on May 17th, 2023 by Simon Chapple

				Filed under [Boosting Your Online Visibility: How SEO Can Transform Your Business](https://total-seo.co.uk/category/boosting-your-online-visibility-how-seo-can-transform-your-business/) | Comments Offon Boosting Your Online Visibility: How SEO Can Transform Your Business

In the ever growing online world, where competition is fierce and consumer behaviour is constantly evolving, it has become essential for businesses to ensure they have the right level of online visibility. A strong online presence is no longer a luxury; it is a necessity. This is where search engine optimisation (SEO) comes into play. […]

Why SEO is More Important than Ever in 2023

Posted on March 13th, 2023 by Simon Chapple

				Filed under [Why SEO is More Important than Ever in 2023](https://total-seo.co.uk/category/why-seo-is-more-important-than-ever-in-2023/) | Comments Offon Why SEO is More Important than Ever in 2023

In 2023 we are well and truly living in the digital era, competition is fierce and people’s attention spans are shrinking. As a result SEO (Search Engine Optimisation) has become a vital tool for business owners to thrive online. With the constant evolution of search engine algorithms and user behaviours, SEO has become more important […]

Three Huge Changes Planned For Google

Posted on May 31st, 2019 by Simon Chapple

				Filed under [Three Huge Changes Planned For Google](https://total-seo.co.uk/category/three-huge-changes-planned-for-google/) | Comments Offon Three Huge Changes Planned For Google

Google are often on the front of every news feed as people clamber for the best possible tips and hints to get them ahead with their website online. Whether they are looking to boost their website’s ranking or find out what is most likely to change in the coming months, it’s watched by people from […]

SEO Mythbusting With Google’s New YouTube Series

Posted on May 10th, 2019 by Simon Chapple

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Developers and SEO experts have always faced challenges relating to their communication and the application of their respective fields. The questions that are posed and queried by companies involved in SEO rarely have a cut and dry answer, but that may soon change. Google have decided to tackle the myths, misconceptions and questions that remain […]

Semantic Searches And How To Keep Your Keywords Attractive

Posted on April 24th, 2019 by Simon Chapple

				Filed under [Semantic Searches And How To Keep Your Keywords Attractive](https://total-seo.co.uk/category/semantic-searches-and-how-to-keep-your-keywords-attractive/) | Comments Offon Semantic Searches And How To Keep Your Keywords Attractive

Throughout the lifespan of SEO, we have seen widespread changes that relate to everything from the way users search, the importance of backlinks, meta data and everything in between. You will be hard-pressed to find something that hasn’t altered at least a little bit throughout this time. Despite its short lifespan, the development of SEO […]

Three SEO Trends To Track And Work With In 2019

Posted on April 24th, 2019 by Simon Chapple

				Filed under [Three SEO Trends To Track And Work With In 2019](https://total-seo.co.uk/category/three-seo-trends-to-track-and-work-with-in-2019/) | Comments Offon Three SEO Trends To Track And Work With In 2019

The entire industry is saturated with tips and tricks on how to make the most of your SEO practices. Many of them will be relevant to your business and others may not fit the way you want to move forward. It’s always important to talk with an SEO professional who is trained to understand how […]

Four Considerations When Starting Afresh With SEO In 2019

Posted on March 14th, 2019 by Simon Chapple

				Filed under [Four Considerations When Starting Afresh With SEO In 2019](https://total-seo.co.uk/category/four-considerations-when-starting-afresh-with-seo-in-2019/) | Comments Offon Four Considerations When Starting Afresh With SEO In 2019

To become a company worthy of a high ranking on the internet’s search engines it takes a combination of patience, hard-work and the advice of professionals. There are many ways in which you can enhance one area or another in your SEO practices, but sometimes it’s important to have a complete refresh, to start again […]

Three Reasons To Merge SEO And PPC Together

Posted on March 4th, 2019 by Simon Chapple

				Filed under [Three Reasons To Merge SEO And PPC Together](https://total-seo.co.uk/category/three-reasons-to-merge-seo-and-ppc-together/) | Comments Offon Three Reasons To Merge SEO And PPC Together

Three-letter acronyms can easily get confused and become muddled in our minds. Business is full of them and while it tries to simplify our explanations, it can end up making us search for what the words stand for. This confusion extends past just the acronyms when it comes to PPC and SEO. Two buzzwords in […]

How To Choose An Outsourced Company For Your SEO

Posted on February 14th, 2019 by Simon Chapple

				Filed under [How To Choose An Outsourced Company For Your SEO](https://total-seo.co.uk/category/how-to-choose-an-outsourced-company-for-your-seo/) | Comments Offon How To Choose An Outsourced Company For Your SEO

It is natural to think that SEO can be something which can be performed in house by adding a new department to your business. You may feel that your current marketing team plus a little bit of training can start to produce results, boost your rankings and see you seamlessly fight your competitors for the […]

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How to Make SEO Work for Your Business: The Complete Everyday Guide

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Trying to get your website noticed on Google can often feel like shouting into an empty room. You build a clean website, write about what you do, and wait for enquiries, only to find your pages buried beneath pages of competitors. Our team has been helping businesses get found on page one of Google since […]

The Friendly, Practical Guide to SEO for Growing Your Website

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Building a website takes serious time, energy, and care, but waiting around for people to find it can feel a bit disheartening. When you pour your passion into an idea or an independent business, you want real people landing on your pages every single day without having to spend a fortune on continuous digital adverts. […]

Common Website Mistakes That Hurt Your Rankings

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If your website isn’t ranking as well as you’d hoped, don’t panic. In our experience, it’s rarely down to one big problem. More often than not, it’s a handful of smaller issues that have built up over time. At Total SEO, we work with businesses every day to improve their online visibility. As a small […]

Why Every Business Needs a Content Strategy

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Many businesses understand the importance of having a website, but far fewer have a clear content strategy behind it. Without a plan, content often becomes reactive. A blog is published occasionally, service pages are updated when time allows, and opportunities to connect with potential customers are missed. While this approach may feel productive, it rarely […]

How To Rank In Google AI Overviews

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Google search is evolving quickly. AI Overviews are now appearing at the top of many search results, giving users direct answers before they even click on a website. For businesses, this changes how visibility in Google works. Ranking in the traditional search results is still important, but websites also need to optimise content so Google’s […]