Keywords

Posted on September 24th, 2021 by Simon Chapple

Many users of Google Ads may be aware that earlier this year Google announced that an exact match keyword that is identical to the search will be preferred whenever that keyword is eligible to match. Well, Google have now announced that, going forward, both phrase and broad match keywords will follow the same behaviour. Google […]

Keys To Online Success

Posted on August 27th, 2021 by Simon Chapple

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If you have a business, it is a given that you will also have a website – especially in 2021! It is essential that you understand some of the things you can do to ensure your website is a success and you can grow your business online. No matter the industry you work in, the […]

What SEO Results Can Be Achieved?

Posted on March 31st, 2017 by Simon Chapple

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We are often asked about what results can be expected when we work on SEO campaigns for our clients, so we recently looked at a sample of our campaigns to see how the rankings looked at different points in the journey, we were impressed with the results and hope you are too. Out of a […]

How to Make SEO Work for Your Business: The Complete Everyday Guide

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Trying to get your website noticed on Google can often feel like shouting into an empty room. You build a clean website, write about what you do, and wait for enquiries, only to find your pages buried beneath pages of competitors. Our team has been helping businesses get found on page one of Google since […]

The Friendly, Practical Guide to SEO for Growing Your Website

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Building a website takes serious time, energy, and care, but waiting around for people to find it can feel a bit disheartening. When you pour your passion into an idea or an independent business, you want real people landing on your pages every single day without having to spend a fortune on continuous digital adverts. […]

Common Website Mistakes That Hurt Your Rankings

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If your website isn’t ranking as well as you’d hoped, don’t panic. In our experience, it’s rarely down to one big problem. More often than not, it’s a handful of smaller issues that have built up over time. At Total SEO, we work with businesses every day to improve their online visibility. As a small […]

Why Every Business Needs a Content Strategy

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Many businesses understand the importance of having a website, but far fewer have a clear content strategy behind it. Without a plan, content often becomes reactive. A blog is published occasionally, service pages are updated when time allows, and opportunities to connect with potential customers are missed. While this approach may feel productive, it rarely […]

How To Rank In Google AI Overviews

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Google search is evolving quickly. AI Overviews are now appearing at the top of many search results, giving users direct answers before they even click on a website. For businesses, this changes how visibility in Google works. Ranking in the traditional search results is still important, but websites also need to optimise content so Google’s […]